The Japanese athletic shoe powerhouse we know as ASICS was founded in 1949 by Kihachiro Onitsuka. This former military officer was quite the visionary and believed Japan’s post-war youth (who were suffering from low morale and poor self-esteem) would not only benefit physically from sport, but mentally as well. Sticking by this philosophy, ASICS  took its name from the Latin phrase anima sana in corpore sano meaning “a sound mind in a sound body.”

Ready to perform

ASICS GEL-Quantum 180 for kids features the ASICS® GEL® Cushioning System. This revolutionary cushioning technology packs effective, long-lasting comfort so their feet will feel locked in on the track or on the playground. Add to that the ASICS design philosophy that employs technology to enhance the foot’s natural gait, and you have a shoe that stands up to your kiddos’ active lifestyles.

Forward thinking

ASICS continues to put forth quality-tested products designed to stand the rigors of kids and athletes alike. Always willing to try something new and keeping ahead of the curve is how ASICS manages to stay true to its namesake. A feat Kihachiro Onitsuka would be very proud of to this day.